How often should I replace my mascara?


It is an all too common question among women – how often should we replace our mascara? Some lovely ladies will bin their wand after a couple of months of use, while others may go up to a year or longer before they are willing to say their final farewell.

As a general rule of thumb, mascara should be replaced every two to three months. Of all the beauty and make up products in your arsenal, mascara has the shortest shelf life of them all. Due to its almost liquid form, it is more prone to collecting bacteria than other products. If you notice your mascara has caked up or changed texture, discard it immediately.

On that, ever ever share your mascara with anyone else either!


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