It is an all too common question among women – how often should we replace our mascara? Some lovely ladies will bin their wand after a couple of months of use, while others may go up to a year or longer before they are willing to say their final farewell.
As a general rule of thumb, mascara should be replaced every two to three months. Of all the beauty and make up products in your arsenal, mascara has the shortest shelf life of them all. Due to its almost liquid form, it is more prone to collecting bacteria than other products. If you notice your mascara has caked up or changed texture, discard it immediately.
If are the recipient of some long, lovely new eyelash extensions, you will find you may not need mascara, but as the lashes begin to shed, mascara is a great way to fill them in between appointments. We recommend using a non-waterproof mascara for this, as waterproof mascara needs a little convincing to come off – not ideal when we want t be gentle with those extensions that remain.